Market Overview

In recent years, the growth of the frozen food market has been driven by the demand for convenient and ready-to-eat meals. This shift is a result of changing lifestyles and an increase in disposable income, leading to higher consumption of frozen foods worldwide.

The GCC Market

The ready meals market is expected to reach US$ 220 billion in Year 2030.

CAGR 8.2%

The market is primarily driven by rising long shelf life products, and huge demand for frozen food products, due to the lack of time.

Increase 75%

Online frozen ready meals sales. There is a rising demand for ready to eat food products due to the busy lifestyle, and an increase in the number of single-person households.

Single-person Households

Rising demand for ready to eat food products due to the busy lifestyle.

Same Category Companies

Farmer's Fridge

US$ 42M in total funding amount.

The popularity of Farmer’s Fridge took the company from serving a couple hundred healthy meals a day from their vending machines to serving more than 15,000 a day.

Siwar Foods

US$ 7.5M in its latest funding round.

Saudi made, Siwar highlighted that 80% of consumers in KSA are open to purchasing frozen food. 'Ready Now' FMCG companies are focused on redefining the 'time saving' food sector in KSA and the region.